Learning about Return on Investment and search optimization this week was really good since I am still trying to perfect my ads campaign (as we all are, I'm sure). I know even businesses that are well established constantly perfect their ad campaigns as the world is constantly changing and so are trends.
I
always love the insights that my classmates give in the discussions and I was
grateful for the examples of ways that they were able to doctor their own ads
and keywords. One person simply rearranged and omitted a word from one of their
keyword phrases to make it more relevant to their business. It struck me that
even something as simple as that could be beneficial to an ad or SEO.
As I move forward and do my best to make my own ads more relevant, I will try to put what I’ve learned into action. Hopefully I will see a greater ROI as I do and see a monetary gain or at the very least break even.
Comments
Post a Comment